I am reposting this from Jo Ann Miller's blog post since I think it has such relevance and merit: http://joannsartadvice.blogspot.com/2013/01/drawing-in-digital-age-by-gerard-huerta.html For more about Gerard Huerta visit these recent interviews: The Man Behind the Logos — Smashing Interviews Magazine and Gerard Huerta gives shape, meaning to the letters that matter The Art of Great Logo Design and Lettering...here is an article that illustrates the wonderful process and work behind some of the most iconic logos in the last few decades... http://smashinginterviews.com/interviews/designers/gerard-huerta-interview-the-man-behind-the-logos